Batch’d, the Leeds-based retailer specialising in artisan desserts, has secured a £1.1 million investment from Finance Yorkshire's growth fund to propel an ambitious expansion plan. The company aims to more than double its outlets and staff within the next three years.

Batch’d currently operates 25 sites across the UK, including locations in Yorkshire, Scotland, the North West, and London. The retailer's kiosks and shops stock fresh brownies, doughnuts, and cookies handcrafted daily by regional bakeries, alongside milkshakes and ice cream.

Doubling Sites and Creating Jobs

The investment will support the retailer's plan to reach 50 sites by 2029, with new locations targeted at major shopping centres—such as Lakeside in Essex—travel hubs, and the high street. Batch’d is also innovating with standalone, repurposed shipping containers for installation at outdoor retail parks.

This expansion is expected to grow the company’s workforce from 145 to 300 employees. Turnover is also forecast to surge from £6.5 million to £20 million over the next three years, boosted by new physical sites and additional online sales. The company’s predominantly regional supply chain is also set to grow to meet the increased demand.

Batch’d Managing Director Harry Clavane said: “Our bakeries make quality artisanal products in Yorkshire which are delivered daily across the country. We work with our bakeries to innovate and develop new products, offering variety to customers which is what sets us apart from others in the bakery sector.

“Finance Yorkshire helps businesses like ours to grow and its investment will enable us to open more stores and create new jobs, both in Yorkshire and beyond.”

Backing Regional Growth

Alex McWhirter, CEO of Finance Yorkshire, congratulated the company, noting: “Batch’d is to be congratulated on its growth since launching just five years ago. It has become a highly recognised brand and popular outlet in Yorkshire, both at Meadowhall in Sheffield and the White Rose Centre, Leeds.

“Our investment will accelerate the company’s ambitions to expand and create jobs, particularly in its regional based supply chain, making a significant contribution to the wealth of the Yorkshire economy.”

The investment in Batch’d forms part of a larger plan by Finance Yorkshire to support regional growth. The organisation expects to invest £50 million across Yorkshire and the Humber by 2027, helping small and medium-sized enterprises (SMEs) to expand.